CCBR Business Review

5 CO V E R S T O R Y and machines, but that didn’t seem to be the right direction for us. We debated many times over the years which way we should go, and it took some time before we got the right formula, and that was to get people on board who had skin in the game.”Lisette added, “What’s good about the way we work with our team is that they have their own independence and their own businesses. They also know the quality we’re looking for and what’s expected. And they’re treated with respect in return and provided ample work. But at the same time, they can manage their own staff and cashflow while working to our recommendations. It means they have their own self-respect and reputations to uphold.” Garden maintenance is also outsourced to a regular contractor to ensure gardens not only endure, but grow more beautiful over time, another strategic decision that continues to generate referrals, even years later. With abundant work in the pipeline, the luxury of being selective on projects, three Designed and built by Costata the owners of this Terrigal garden enjoy the pool in the summer and their firepit in the winter with an all year round view of the ocean from the garden. including pool cabanas, boardwalks, outdoor kitchens, multi-level decks and cantilevered, floating concrete steps, in a way that seam- lessly ties the landscape and built elements together. Lisette also has a strong forte for project management and adopts a struc- tured, systemised and pragmatic approach to every project they undertake. In this way, she and Col, complement one another as well in business as they do in life. A client summed up their balanced partnership well, “Col is an artist and a dreamer, Lisette makes it happen”. Today Col and Lisette work with a core team of local professionals, all featured on their website, who share their customer- focused values and have been with them for many years, in some cases more than a dec- ade. The decision to outsource the installation and maintenance of their projects was a stra- tegic move after employing staff years ago, with Col admitting he was “more like a mate than their boss”, which caused some chal- lenges. “When I started, I had visions of what a successful landscaping business looked like. In my mind it had fifteen staff and trucks national award wins under the belt and the potential of another later this year, Col and Lisette are justifiably proud of the business they have built and confident about the future. “The calibre of jobs we are doing now not only reflects well on us and our team, but also on the progress on the Central Coast and the type of people moving here,” said Lisette. “Thirty years ago, we could not have attracted that type of client,” added Col. “That market was very small on the Coast. A lot of people coming up here now are established. They want quality landscaping, a pool, decks, the firepit etc. and they want someone to design, manage, ensure it all works together and be accountable for it.” As a creative and management enterprise, Col and Lisette have structured the business in such a way that there is scope for them to continue doing what they love for as long as they want to and potentially even broaden- ing their horizons for design work as their reputation grows nationally. “When I started, I had visions of what a successful landscaping business looked like. Inmy mind it had fifteen staff and trucks and machines, but that didn’t seem to be the right direction for us. We debatedmany times over the years which way we should go, and it took some time before we got the right formula, and that was to get people on board who had skin in the game.” CENTRAL COAST BUSINESS REVIEW OCTOBER 2020

RkJQdWJsaXNoZXIy MTI3ODI1