Brand Look Book
Contents 4 Introduction 8 Who we are 10 Honouring our legacy 14 Brand voice 15 Brand voice - key words 16 What Raine & Horne Commercial stands for 34 Office stationery 36 Business cards 38 Letterhead 40 With compliments slip 42 Envelopes 44 Email signature 46 Office signage 50 Brochures & print advertising 52 Single page brochure 54 Double page brochure 56 Agent & office bios 58 Capability Statement 60 Print advertising 64 Signboards, stockboards & corflutes 66 Signboards - portrait 70 Signboards - landscape 74 Stockboards - portrait 76 Corflutes - portrait 78 Wings for signs 80 Stickers 85 Canva Look Book 87 CampaignCloud Brand voice & messaging 20 Our logo 26 Logo misuse 28 Colour palette 30 Typography Identity system Assets & templates Assets & templates (cont’d) Introduction: purpose of the rebrand 2 | Commercial Brand Lookbook
Introduction: What is the Raine & Horne Commercial brand?
As Raine & Horne Commercial expands its presence across Australia, we’re embarking on a dynamic rebrand to better align our identity with our evolving market position and aspirations. Embracing progress Unifying our Residential, Rural, and Commercial external branding creates a recognisable front that honours our 140-year history and promotes repeat business across all brands. Strength in unity Raine & Horne Commercial proudly leads in serving Australia’s SMEs, which make up over 98% of the nation’s businesses. As SMEs must continuously adapt to succeed, so must we. Our rebrand will reflect our ability to evolve alongside them, positioning us as a trusted partner in their growth. Commercial focused 6 | Commercial Brand Lookbook
Raine & Horne Commercial brings a legacy of real estate expertise with a modern, innovative approach. Raine & Horne Commercial is a leading, family-owned Superbrand. We provide deep market insights and nationwide coverage. Dedicated to supporting the growth of Australian SMEs, we offer tailored real estate strategies and solutions that drive success and help businesses thrive in a competitive landscape Who we are 8 | Commercial Brand Lookbook
Raine & Horne has been a leader in Australian real estate for over 140 years, with Raine & Horne Commercial established in 1984 to focus on commercial, industrial, retail, and specialist properties. As one of the country’s oldest family-owned businesses, Raine & Horne has evolved into an official Australian Superbrand across four generations, distinguishing Raine & Horne Commercial in the marketplace. Now present in markets Australia-wide, Raine & Horne Commercial’s history is deeply tied to the growth of Australia’s real estate industry. Honouring our legacy 10 | Commercial Brand Lookbook
This segment highlights what we should sound like in communications and what we stand for. Brand voice & messaging
The tone of voice for Raine & Horne Commercial is one of dynamic authority and modernity. It combines a deep respect for its 140-year legacy with a forward-thinking, innovative spirit. The brand speaks with confidence and expertise, highlighting its leadership in the market while embracing technology and change to drive progress. Brand voice 14 | Commercial Brand Lookbook
Key words Authoritative Experienced Trustworthy Innovative Modern Forward-thinking
What Raine & Horne Commercial stands for Established Expertise Leveraging over 140 years of industry experience, combining deep market knowledge with a legacy of trust and reliability. 01 Comprehensive Coverage Offering extensive national reach with a well-established network across Australia, ensuring comprehensive market access and local insights. 02 Innovative Approach Embracing the latest technology and innovative practices to enhance property solutions and optimise transactions. 03 Specialised Focus Dedicated to commercial, industrial, retail, and specialist properties, providing tailored solutions and expert advice for diverse real estate needs. 04 Trusted Leadership As a prominent, family-owned business, Raine & Horne Commercial blends historical values with modern leadership, ensuring both stability and progressive growth. 05 Commitment to Excellence Striving for superior service quality and client satisfaction, driven by a legacy of excellence and a commitment to continuous improvement. 06 16 | Commercial Brand Lookbook
This segment explores the new Raine & Horne brand identity and how Commercial sits within the new look and feel. Identity system
Our logo Where possible, the Raine & Horne Commercial logo should always be presented without boundaries. Only use the logo artwork files supplied by the National Corporate Office. Never attempt to recreate or modify the logotype in any way. 20 | Commercial Brand Lookbook
Logo - stacked
Our logo (one-line) The Raine & Horne Commercial one-line logo is only to be used in print. These circumstaces are pre-templated and not to be edited. It should never be utilised outside of pre-approved contexts. 22 | Commercial Brand Lookbook
Logo - one-line
Our logo 24 | Commercial Brand Lookbook
The logo should be evenly spaced from a margin by no less than the height of the scaled Ampersand. Print Length Digital Length Clearspace Minimum Scale 30mm 113px
Logo misuse 26 | Commercial Brand Lookbook
Do not crop the logo Do not outline the logo Do not distort the logo Do not use different colours Do not shuffle around the colours of the logo Do not change the transparency of the logo
Colour palette 28 | Commercial Brand Lookbook
White 255 255 255 0 0 0 0 #ffffff Gold 255 179 0 0 30 100 0 #ffb300 1235 C Light Grey 241 241 242 0 0 0 5 #f1f1f2 Charcoal 43 43 43 10 3 3 90 #2b2b2b Black 7 C Medium Grey 197 199 201 0 0 0 25 #c5c7c9 COLOUR RGB CMYK HEX PANTONE PAINT COLOUR RGB CMYK HEX PAINT Primary Palette Secondary Palette For painting applications please refer to the office signage document For painting applications please refer to the office signage document
Typography 30 | Commercial Brand Lookbook
Raine & Horne - Regular abcdefghijklmnopqrstuvwxyz 0123456789 Raine & Horne - Light abcdefghijklmnopqrstuvwxyz 0123456789 Raine & Horne - Thin abcdefghijklmnopqrstuvwxyz 0123456789 Primary To be used for titles/headings. Inter - Bold abcdefghijklmnopqrstuvwxyz 0123456789 Inter - Regular abcdefghijklmnopqrstuvwxyz 0123456789 Inter - Light abcdefghijklmnopqrstuvwxyz 0123456789 Secondary To be used for sub-headings and body copy. Calibri - Regular abcdefghijklmnopqrstuvwxyz 0123456789 Calibri- Light abcdefghijklmnopqrstuvwxyz 0123456789 Internal To be used for email and fax. Our Name in Writing Raine&Horne Commercial Raine and Horne Commercial Raine + Horne Commercial Raine & Horne Commercial
This segment showcases the new Raine & Horne Commercial assets and templates created. Assets & templates
Consistently professional communication used every day strengthens our image and supports our claim of being industry experts. The way we correspond with customers has a significant influence on the way we are perceived to do business. It is essential we maintain a consistent look in all our communications including stationery items. While these guidelines endeavour to cover all the main aspects of Raine & Horne Commercial corporate applications, situations can arise that are not specifically covered. Office stationery 34 | Commercial Brand Lookbook
Business cards The example shown on this page is indicative only and based on 90mm wide x 55mm high. All dimensions are in millimetres and all type sizes represent minimum point sizes. Business cards are printed on a thick stock with a matt celloglaze/laminate finish. 36 | Commercial Brand Lookbook
Front Front Back Back Agentname Agentsurname Qualification Title 123 Main Ashdanvale Road, Ashdanvale NSW 0000 m 0400 000 000 p (02) 9999 9999 agentname.agentsurname@ashdanvale.rhc.com.au 123 Main Ashdanvale Road, Ashdanvale NSW 0000 Agentname Agentsurname m 0400 000 000 p (02) 9999 9999 agentname.agentsurname@ashdanvale.rhc.com.au Qualification Title Charcoal version Gold version
Letterhead The letterhead is pre-printed. Letter content would be set in a word processing environment and over-printed. 38 | Commercial Brand Lookbook
Front Back/second page A4 2 Page Letterhead Ashdanvale (02) 9999 9999 info@ashdanvale.rh.com.au Shop 123, 123 Ashdanvale Road, Ashdanvale NSW 2000 This business is independently owned and operated by Ashdanvale Group Pty Ltd ACN 000 000 000 This business is independently owned and operated by Ashdanvale Group Pty Ltd ACN 000 000 000
With compliments slip The with compliments slip is pre-printed. 40 | Commercial Brand Lookbook
Simple Office details DL 210mm W x 99mm H With Compliments This business is independently owned and operated by Ashdanvale Group Pty Ltd ACN 000 000 000 With Compliments This business is independently owned and operated by Ashdanvale Group Pty Ltd ACN 000 000 000 Raine & Horne Commercial Ashdanvale (02) 9999 9999 info@ashdanvale.rhc.com.au
Envelopes The finished size of DL envelopes is 220mm wide x 110mm high. The finished size of A4 envelopes is 229mm on the short edge x 324mm on the long edge. Please select a paper stock that is uncoated with high brightness and smooth surface. 42 | Commercial Brand Lookbook
DL envelope 220mm W x 110mm H A4 envelope 229mm short edge x 324mm long edge Shop 123, 123 Ashdanvale Road, Ashdanvale NSW 2000 P: 02 9000 0000 Shop 123, 123 Ashdanvale Road, Ashdanvale NSW 2000 P: 02 9000 0000 Shop 123, 123 Ashdanvale Road, Ashdanvale NSW 2000 P: 02 9000 0000 A4 portrait A4 landscape DL landscape
Email signature The example shown on this page is indicative only. Please contact IT Support for your email signature to be created. 44 | Commercial Brand Lookbook
Email signature with promotional banner placement
This segment explores the new Raine & Horne Commercial brand identity applied to office signage. Office signage 46 | Commercial Brand Lookbook
Signage guidelines Our new signage design and colour palette was carefully and strategically chosen to stand out from the majority. We chose a primarily white look for our external signs to help distinguish ourselves, while supporting our on-going strategy to reclaim our rightful place at the top of the industry. These elements not only give the offices a contemporary and professional look, but they also create a cohesive and unified brand identity across different locations as well as our Commercial and Rural brands. The use of high-quality materials and finishes adds a touch of sophistication, further enhancing the premium feel of our offices. View signage guidelines 48 | Commercial Brand Lookbook
Style guide for office signage
This segment explores the new Raine & Horne Commercial brand identity options applied to print advertising. Brochures & print advertising 50 | Commercial Brand Lookbook
Charcoal header and footer shown opposite. Also available with gold header and footer. Single page brochure 52 | Commercial Brand Lookbook
Charcoal version • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses • High clearance warehousing, 3-phase power • Ample parking on both Rich & Chapel Streets Auction in-rooms (if not sold prior) 11am Wednesday 13 March 2024 Local Knowledge & National Strength Approximate and given as a guide only. Nicholas Smith 0400 000 000 nsmith@rhcommercial.com Luke Smith 0400 000 000 lsmith@rhcommercial.com Raine & Horne Commercial Inner West/South Sydney 0400 000 000 Marrickville 6-10 Rich Street Exclusive agents 2 X Frontage To Spring & Chapel Streets Marrickville Metro rhcommercial.com 3352 8900 Enmore Park FOR SALE • 1st floor 82m2 exceptionally presented • 1 secure well-proportioned onsite car space • Adjoining public car park • Full internal kitchenette • Fully setup food factory • Suitable for food manufacturing • Ground floor area of approximately 233sqm • Grease trap installed, 3 cool rooms, exhaust, food preparation areas • 5M warehouse clearance • Great internal light from rare side windows • First-floor office of approximately 124 sqm • 617 sqm building area • 493 sqm land holding Auction: Tuesday, 15th October 2024 Local Knowledge & National Strength Approximate and given as a guide only. Dane Henrich 0400 000 000 Dane Henrich 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Drummoyne Suite 1.12/50-52 Lyons Road Marrickville 5/4-6 Lilian Fowler Place Marrickville 33 Shirlow Street Impeccably Presented Office Food Factory With Cool Rooms High Clearance Warehouse with Rear Lane Access rhcommercial.com 3352 8900 Nicholas Smith 0400 000 000 nsmith@rhcommercial.com Luke Smith 0400 000 000 lsmith@rhcommercial.com Raine & Horne Commercial Inner West/South Sydney 0400 000 000 Exclusive agents Exclusive agents Exclusive agents FOR SALE FOR LEASE AUCTION Single property Multiple peroperties (composite)
Gold header and footer shown opposite. Also available with charcoal header and footer. Double page brochure 54 | Commercial Brand Lookbook
Gold version Single property Multiple peroperties (composite) • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses • High clearance warehousing, 3-phase power • Ample parking on both Rich & Chapel Streets • 1st floor 82m2 exceptionally presented • 1 secure well-proportioned onsite car space • Adjoining public car park • Full internal kitchenette • Fully setup food factory • Suitable for food manufacturing • Ground floor area of approximately 233sqm • Grease trap installed, 3 cool rooms, exhaust, food preparation areas • 5M warehouse clearance • Great internal light from rare side windows • First-floor office of approximately 124 sqm • 617 sqm building area • 493 sqm land holding Auction in-rooms (if not sold prior) 11am Wednesday 13 March 2024 Auction: Tuesday, 15th October 2024 Local Knowledge & National Strength Local Knowledge & National Strength Approximate and given as a guide only. Approximate and given as a guide only. Nicholas Smith 0400 000 000 nsmith@rhcommercial.com Dane Henrich 0400 000 000 Dane Henrich 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Nicholas Smith 0400 000 000 Luke Smith 0400 000 000 lsmith@rhcommercial.com Raine & Horne Commercial Inner West/South Sydney 0400 000 000 Marrickville 6-10 Rich Street Drummoyne Suite 1.12/50-52 Lyons Road Marrickville 5/4-6 Lilian Fowler Place Marrickville 33 Shirlow Street Exclusive agents 2 X Frontage To Spring & Chapel Streets Marrickville Metro rhcommercial.com 3352 8900 rhcommercial.com 3352 8900 Enmore Park Nicholas Smith 0400 000 000 nsmith@rhcommercial.com Luke Smith 0400 000 000 lsmith@rhcommercial.com Raine & Horne Commercial Inner West/South Sydney 0400 000 000 Exclusive agents Exclusive agents Exclusive agents Impeccably Presented Office Food Factory With Cool Rooms High Clearance Warehouse with Rear Lane Access FOR SALE FOR SALE FOR LEASE AUCTION
These flyers feature either an agent or the office. There are 3 options for each: • White base with charcoal header and footer • Charcoal base with white footer • Gold base with white footer Agent & office bios 56 | Commercial Brand Lookbook
Local Knowledge & National Strength rhcommercial.com 3352 8900 Agentname Agentsurname Title 0400 000 000 agentname.surname@rhc.com.au Totatias et magnihilit, ipid que aut quia et adi dipsam ad minverumquo berorrum escim et occus. At volesto modit, offici blatur rest harum autem quiam eossimet voluptatus aliquam quam expe rese di nobisci musciamenis ad quo volupta temporit eat omnimus reperspe volut alignim usciurem que sumquid que nihit veliquid exceatium, se voluptas dias necaercia commod ex expelis aut verrum et re pelestium que volendi genitaturem. Venemo volorerchil earciis sam enis exerror iorrumet quiaepta ne non cullam, sit adipsan tionsequatur sa vitis repercimust est eicimus con parupta enes et alibus illique. Se voluptas dias necaercia commod ex expelis aut verrum et re pelestium que volendi genitaturem. Venemo volorerchil earciis sam enis exerror iorrumet quiaepta ne non cullam, sit adipsan tionsequatur sa vitis repercimust est eicimus con parupta enes et alibus illique. Agentname Surname Title & Accredditations Accusaer iatatum ut eius et litasit elessit atectia vent venitem poruptatis est vel ipiet este moloribus es qui dollaceatur, nis pe lab id que et auta dolorpor rem faciducit voluptatum faceribus doloreiur aces et. Raine & Horne Commercial Ashdanvale 0400 000 000 agentname.surname@rhc.com.au Local Knowledge & National Strength rhcommercial.com 3352 8900 Totatias et magnihilit, ipid que aut quia et adi dipsam ad minverumquo berorrum escim et occus. At volesto modit, offici blatur rest harum autem quiam eossimet voluptatus aliquam quam expe rese di nobisci musciamenis ad quo volupta temporit eat omnimus reperspe volut alignim usciurem que sumquid que nihit veliquid exceatium, se voluptas dias necaercia commod ex expelis aut verrum et re pelestium que volendi genitaturem. Venemo volorerchil earciis sam enis exerror iorrumet quiaepta ne non cullam, sit adipsan tionsequatur sa vitis repercimust est eicimus con parupta enes et alibus illique. Se voluptas dias necaercia commod ex expelis aut verrum et re pelestium que volendi genitaturem. Venemo volorerchil earciis sam enis exerror iorrumet quiaepta ne non cullam. Accusaer iatatum ut eius et litasit elessit atectia vent venitem poruptatis est vel ipiet este moloribus es qui dollaceatur, nis pe lab id que et auta dolorpor rem faciducit voluptatum faceribus doloreiur aces et. Ashdanvale Subheading Agent Bio (charcoal base) Office Bio (gold base) A4 bios
The Capability Statement document (also known as the Corporate Profile) speaks to our extensive capabilities, covering our range of services including: • Commercial retail & industrial sales & leasing • Retail management & consulting services • Business recovery & insolvency • Facilities/asset management • Valuation services • Business brokerage • Property advisory services. Capability Statement View template 58 | Commercial Brand Lookbook
Capability Statement/Corporate Profile 5 Leasing We understand that business operations have become more specialised and the process of finding the most suitable premises, whether it be office, industrial or retail, requires a dynamic new approach. Raine & Horne Commercial offers a broad range of leasing capabilities, including exclusive leasing and pre-commitment strategies, market rental appraisals, sub-lease mitigation and property advisory services across all asset classes. From delivering consistent specialised advice, to negotiating the best possible deal on leased premises, or providing research and intelligence when assessing the market, our highly-trained industry. experts know what it takes to achieve the right results. Our ability to provide strategic leasing advice and to implement successful leasing campaigns continues to reduce vacancy whilst adding significant value to our clients’ property portfolios. 4 Who is Raine & Horne Commercial? Established in 1883, Raine & Horne is one of Australia’s highest profile real estate companies and a recognised Superbrand, with four distinct property service brands: • Commercial • Residential • Rural, and • Your Broker Financial Services. Raine & Horne has followed a simple set of business practices throughout its history, that are still maintained to this day: • dedication to personalised service • commitment to achieving the best results • building positive partnerships • local and regional market knowledge experts The Raine & Horne Commercial network was built from these strong foundations, experiencing remarkable growth since its launch in 1984, to the point where it now boasts a stellar group of offices. Raine & Horne Commercial is a full-service commercial real estate network, with extraordinary sales fire-power, underpinned by a commitment to the highest standards of professionalism. Our range of services include: • commercial retail & industrial sales & leasing • retail management & consulting services • business recovery & insolvency • facilities/asset management • valuation services • business brokerage • property advisory services. With over 30 commercial and specialist offices (not only in capital cities, but also in key regional markets), plus offices in the Asia-Pacific region and a network of affiliate offices around the world, we believe the provision of services does not begin or end at geographic borders. With the increasing globalisation of organisations, we are well-equipped to facilitate a substantial cross-flow of international referral, advice and investment. The ability to market properties locally, regionally, nationally and internationally is the power of the Raine & Horne Commercial brand. We believe that size doesn’t matter... large or small, regional or sub-regional, private, public or government, national or multi-national, we should be your only partner of choice. Corporate Profile 2025
Press advertising utilises the one-line logo extensively, to ensure ample space for large headings and pertinent information for the property. Please contact the National Marketing & Communications Manager for design alterations in terms of specific sizes required. The examples on this spread demonstrate the overall look and feel for typical ad sizes. Print advertising 60 | Commercial Brand Lookbook
Local Knowledge & National Strength rhc.com.au • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses • High clearance warehousing, 3-phase power • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses Auction in-rooms (if not sold prior) 11am Wednesday 13 March 2024 Nicholas Smith 0400 000 000 namesurname@rhcommercial.com Agentname Longsurname 0400 000 000 namesurname@rhcommercial.com 6-10 Rich Street, Marrickville NSW 2204 Auction Maximum impact warehouse site with 2 X Frontage to Spring & Chapel Streets Marrickville Metro Enmore Park Local Knowledge & National Strength rhc.com.au • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses • High clearance warehousing, 3-phase power 6-10 Rich Street, Marrickville Auction 2 X Frontage To Spring & Chapel St Auction in-rooms (if not sold prior) 11am Wednesday 13 March 2024 Agentname Longsurname 0412 345 678 Agentname LongSurname 0412 345 678 • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses 6-10 Rich Street, Marrickville Auction 2 X Frontage To Spring & Chapel Streets with ample parking Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength rhc.com.au Local Knowledge & National Strength rhc.com.au • 2 Industrial tenancies on a 3,654m2 site • Second Street frontage to 87-91 Chapel Street • Easily adaptable to suit a wide range of uses 6-10 Rich Street, Marrickville Auction 2 X Frontage To Spring & Chapel Streets Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Full page, no photo Half page Full page Quarter page Classifieds (colour & mono) Local Knowledge & National Strength 6-10 Spring Street, Marrickville Auction 2 X Frontage To Spring & Chapel Streets Agentname Surname 0412 345 678 • 3,654m2 site • 2 Industrial tenancies • 2nd frontage to 87-91 Chapel St • High clearance warehousing • 3-phase power Local Knowledge & National Strength 6-10 Spring Street, Marrickville Auction 2 X Frontage To Spring & Chapel Streets Agentname Surname 0412 345 678 • 3,654m2 site • 2 Industrial tenancies • 2nd frontage to 87-91 Chapel St • High clearance warehousing • 3-phase power Print advertising based on 310 gloss spec
Print advertising inserts Press advertising utilises the single-line logo extensively, to ensure ample space for large headings and pertinent information for the properties. Please contact the National Marketing & Communications Manager for design alterations in terms of specific sizes required. The examples on this spread demonstrate the overall look and feel for typical 2-page inserts (in this instance for AFR). 62 | Commercial Brand Lookbook
AFR 2 page insert Local Knowledge & National Strength rhc.com.au National Auction Event CHILDCARE INVESTMENT 54-56 Marion Street, Thirlmere NSW 2572 Duarte Figueira 0417 277 177 Christian Cirillo 0434 537 009 FOOD FACTORY & WAREHOUSE 42 & 46 Hutchinson Street, St Peters NSW 2044 Luke Smith 0416 281 577 Ben Ayers 0404 097 094 SECURE ENTRY LEVEL OFFICE 2/1 Commercial Avenue, Dubbo NSW 2830 Joe Burgun 0418 649 871 Thomas Haylock 0400 372 389 240m² PREMIUM OFFICE SPACE 4/1311 Ipswich Road, Rocklea QLD 4106 Sam Intelisano 0468 924 322 RETAIL SHOP OPPORTUNITY 142-144 Parramatta Road, Auburn NSW 2144 Duarte Figueira 0417 277 177 Jayden Ayoub 0438 635 477 SPECIALIST SUITE Suite 1/41-43 Goulburn Street, Liverpool NSW 2170 Vincent Stevens 0409 609 774 Bruce Schell 0417 259 261 HIGH-TECH STRATA UNIT E6/13-15 Forrester Street, Kingsgrove NSW 2208 Mark Ammoun 0410 532 733 Joel Jacob 0481 264 053 ICONIC SHOP & RESIDENCE 270 Marrickville Road, Marrickville NSW 2204 Dane Henrich 0414 440 221 Luke Smith 0416 281 577 AUCTION AUCTION AUCTION AUCTION AUCTION AUCTION AUCTION AUCTION AUCTION RETAIL AND RESIDENCE 248-250 Victoria Road, Gladesville NSW 2111 Duarte Figueira 0417 277 177 Christian Cirillo 0434 537 009 Local Knowledge & National Strength rhc.com.au National Auction Event 9 Unmissable Properties Going Under the Hammer 22nd August 10:30am AEDT, Mezzanine Level, 50 Margaret Street, Sydney. Scan the QR Code or see website to register and bid online: rhc.com.au/national-auction-event Our National Auction Event is designed to maximise your property’s exposure locally, regionally, nationally and internationally. The combination of our local knowledge & national strength makes us your logical property partner, with more than 310 properties sold and 606 leased in the last 6 months. Our National Auction Events have resulted in high-calibre property transactions collectively worth close to $100 million. $9,600,000 46 Anderson Road, Smeaton Grange NSW 2567 Daniel Krobot 0411 215 339 Maria Agostino 0413 133 899 $7,270,000 16-16a & 18 Harp Street, Campsie NSW 2194 Sammy D’Arrigo 0414 461 693 Nicholas Smith 0407 787 288 $5,170,000 69-73 Cobra Street, Dubbo NSW 2830 Joe Burgun 0418 649 871 Thomas Haylock 0400 372 389 $3,880,000 280 & 282 Illawarra Road, Marrickville NSW 2204 Luke Smith 0416 281 577 Nicole Sell 0400 915 962 $1,670,000 23/2 Bishop Street, St Peters NSW 2044 Nicholas Smith 0407 787 288 $1,550,000 6 King Street, Dubbo NSW 2830 Joe Burgun 0418 649 871 SOLD SOLD SOLD SOLD SOLD SOLD Auction properties page Sold properties page
This segment explores the new Raine & Horne Commercial brand identity options applied to signage. Signboards, stockboards & corflutes 64 | Commercial Brand Lookbook
Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Signboards Portrait Charcoal signboards Plain Available sizes • 6x8 • 4x8 • 4x6 Headings • For Sale + subheading • For Lease + subheading • Expressions of interest + subheading Content variations • Raine & Horne Commercial branded • Joint branded • Bulleted list • Non-bulleted Additional variant available • Exclusive Agents * Long headings, such as “Expressions of Interest”, will mean that some signage won’t have space for subheadings or bullet points. 66 | Commercial Brand Lookbook
Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale • 502m2 open plan layout • Fitted out with fantastic natural light Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Licence number for SA and NZ Local Knowledge & National Strength • 502m2 open plan layout • Fitted out with natural light Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Boutique office suite For Sale Installation address here Bullets Photo
Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Gold signboards Plain Signboards Portrait * Long headings, such as “Expressions of Interest”, will mean that some signage won’t have space for subheadings or bullet points. Available sizes • 6x8 • 4x8 • 4x6 Headings • For Sale + subheading • For Lease + subheading • Expressions of interest + subheading Content variations • Raine & Horne Commercial branded • Joint branded • Bulleted list • Non-bulleted Additional variant available • Exclusive Agents 68 | Commercial Brand Lookbook
Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale • 502m2 open plan layout • Fitted out with fantastic natural light Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Licence number for SA and NZ Local Knowledge & National Strength • 502m2 open plan layout • Fitted out with natural light Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Boutique office suite For Sale Installation address here Bullets Photo
Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength Boutique office suite For Sale Installation address here Signboards Landscape Plain * Long headings, such as “Expressions of Interest”, will mean that some signage won’t have space for subheadings or bullet points. Available sizes • 8x6 • 8x4 • 6x4 Headings • For Sale + subheading • For Lease + subheading • Expressions of interest + subheading Content variations • Raine & Horne Commercial branded • Joint branded • Bulleted list • Non-bulleted Additional variant available • Exclusive Agents Charcoal signboards 70 | Commercial Brand Lookbook
Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength Boutique office suite For Sale • 502m2 open plan layout • Fitted out with fantastic natural light Installation address here Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength Boutique office suite For Sale • 502m2 open plan layout • Fitted out with fantastic natural light Installation address here Bullets Photo
Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength Boutique office suite For Sale Installation address here Gold signboards Plain Signboards Landscape * Long headings, such as “Expressions of Interest”, will mean that some signage won’t have space for subheadings or bullet points. Available sizes • 8x6 • 8x4 • 6x4 Headings • For Sale + subheading • For Lease + subheading • Expressions of interest + subheading Content variations • Raine & Horne Commercial branded • Joint branded • Bulleted list • Non-bulleted Additional variant available • Exclusive Agents 72 | Commercial Brand Lookbook
Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Local Knowledge & National Strength Boutique office suite For Sale • 502m2 open plan layout • Fitted out with fantastic natural light Installation address here Local Knowledge & National Strength Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 For Sale Boutique office suite • 502m2 open plan layout • Fitted out with fantastic natural light Installation address here Bullets Photo
Stockboards Portrait Available sizes • 4x6 Headings • For Sale • For Lease Variant available • Charcoal • Gold Additional variant available • Exclusive Agents 74 | Commercial Brand Lookbook
Licence number for SA and NZ Local Knowledge & National Strength For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Stockboards Charcoal Gold
Corflutes Portrait Available sizes • 2x3 • 3x4 Headings • For Sale • For Lease • Auction Content variations • Bulleted list • Non-bulleted Additional variant available • Exclusive Agents 76 | Commercial Brand Lookbook
Corflutes Local Knowledge & National Strength Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 For Sale • 850sqm office/warehouse • 400sqm rear yard • Excellent fitout Local Knowledge & National Strength Licence number for SA and NZ Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 • 850sqm office/warehouse • 400sqm rear yard • Excellent fitout For Sale Charcoal Gold
Wings for signs Available sizes • 1200mm W x 150mm H for 8x4 Portrait Signs • 1800mm W x225mm H for 8x6 Portrait Signs • 2400mm W x 300mm H for 8x4 Landscape Signs Headings • For Sale • For Lease • Auction • Expressions of Interest Background colour variations • Charcoal • Gold 78 | Commercial Brand Lookbook
Wings for signs Charcoal Gold Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here For Sale Expressions of Interest For Sale Expressions of Interest
These stickers are used when there is a change in mode of sale for properties - from “For Sale” to “Auction”. Available sizes • 490mm W x 130mm H for 2x3 Corflutes • 700mm W x 190mm H for 3x4 Corflutes • 1000mm W x 240mm H for Signboards Headings • Auction Background colour variations • Charcoal • Gold Stickers Auction 80 | Commercial Brand Lookbook
Stickers for signs Charcoal Gold Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Auction Auction
Available sizes • 1200mm W x 150mm H for 8x4 Portrait Signs • 1800mm W x225mm H for 8x6 Portrait Signs • 2400mm W x 300mm H for 8x4 Landscape Signs Headings • &Sold • &Leased Background colour variations • Red Stickers Sold/Leased 82 | Commercial Brand Lookbook
Stickers for signs Charcoal Gold Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Sale Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Licence number for SA and NZ Local Knowledge & National Strength Boutique office suite For Lease Agentname Surname 0412 345 678 Agentname Surname 0412 345 678 Installation address here Sold Leased
The Canva Look Book provides access to an enormous range of Raine & Horne Commercial branded Print and Digital Canva templates that ensure all your designs stay on-brand and resonate with your target market, wherever they are on their property journey. These templates cover various categories, along with suggested post copy for social media posting. Click the button below to access, edit and use these templates. Categories • Property Sales • Property Management • Agent Marketing • Office Marketing • Events & Sponsorship • National Campaign Canva Look Book View Canva Lookbook 84 | Commercial Brand Lookbook
Campaign Cloud is a comprehensive real estate marketing platform designed to streamline your workflow, enhance your brand, and drive measurable results. Their dedicated team is committed to providing exceptional service and support, with rapid response times and a personalised approach. • Property Brochures • Letterbox Drops • Window Cards • Signboards • Open Boards & Flags • Property Guides • Media Modules & Advertising • Agent Marketing • Office Marketing • Business Cards & Stationery Campaign Cloud Visit CampaignCloud 86 | Commercial Brand Lookbook
CRM Integration Campaign Cloud seamlessly integrates with CommercialPlus, allowing you to streamline your workflow and populate property information directly within the platform. 01 Time & Cost Savings Campaign Cloud integrations eliminate the need for manual data entry and reduce the time and effort required to manage your marketing campaigns. 03 Supplier Integration They offer seamless integration with a wide range of print and signage suppliers, making it easy to order and manage your marketing materials. 02 Enhanced Efficiency By streamlining your workflow, you can focus on what matters most: building relationships and closing deals. 04
For more information contact: marketing@corp.rh.com.au
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