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Welcome This proposal provides McGrath Brisbane Group with the opportunity to consolidate all print marketing requirements through a single, trusted supplier. At Printforce, we understand that real estate is about more than property, it’s about people, relationships, and brand presence. We celebrate forward-thinking agencies and form partnerships that transform the real estate experience. We create innovative, cost-effective marketing solutions that save you time, strengthen your brand, and will set McGrath apart from the competition. At Printforce, we’re more than a printing company. We’re your dedicated marketing partner. 2
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Table of Contents Objective & Introduction 6 Our Business Commitment & Innovations 9 Service 10 Support 13 Zippy Express 14 Ordering & Management 17 Online Products 18 Signboards 21 Property Cards, Packs & Brochures 23 Property Magazines 25 Radius Residential Database 26 5
Objective To establish Printforce as McGrath Real Estate’s prefferred marketing provider throughout Queensland and beyond, ensuring brand consistency and the highest quality products across all states. Our goal is to enhance McGrath’s scalability and national reach by streamlining marketing through one single, trusted supplier. Printforce In 2025, Printforce celebrated 37 years in business. Printforce was established in 1988. At the time, and to this day, our mission is to develop and provide customised marketing products and services exclusively for the real estate industry. It was through our dedication and attention to detail that we created an industry standard for excellence. Something we have never wavered from is to provide consistency of colour and products for our design conscious clientele. Our success has grown through the trust of just about all of Australia’s largest recognised real estate brands. Many of these relationships have endured for over three decades. We are honoured that our clients entrust us with their corporate identity. It is through maintaining your integrity that we maintain our own. Printforce realises the importance of being truly local. We have production facilities in New South Wales, Victoria, Queensland, Western Australia and South Australia as well as dedicated staff in all of the major cities to personally service our clients. Today, Printforce is the largest, and only true, national provider of Real Estate printing in Australia and offers the widest range of products available in the country. We thrive on collaborating with forward-thinking agencies like McGrath, providing marketing solutions that elevate brand presence, drive efficiency, and allow agents to focus on what matters most; the client relationship. Printforce is not simply a supplier. We are an extension of your team, dedicated to delivering innovative, consistent, and premium quality solutions that strengthen your brand identity and provide a seamless experience across every state. 6
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Our Business Commitment & Innovations At Printforce, our commitment is to support McGrath’s growth through consistency, innovation, and reliability. With a national reach Printforce can ensure every listing—whether in Melbourne, Sydney, Brisbane, or beyond— achieves the same standard of excellence. At Printforce, we’re committed to helping real estate professionals grow their business with less stress and a more seamless client experience. We achieve this through high-quality, in-house production, fast turnaround times, and a guaranteed delivery promise. Our proprietary courier and tracking system spans four major states, providing real-time updates, daily job progress reports, and deadline reminders. Innovation drives everything we do. From being one of the first in Australia to install one of the world’s most advanced digital presses to our recent investment in four new production machines, we’re constantly expanding our capabilities. These upgrades include the latest EFI roll-to-roll print technology, the Zünd digital cutting and finishing system, Canon UVgel Colorado M5 printers, and the Durst Super Multi Pass Hybrid printer — powering a new generation of customised, market-leading print solutions. We continue to lead the way in signboard innovation, offering the only powder-coated aluminium framed boards and pioneering edge-to-edge illuminated signage. Our in-house R&D team developed industry-first features like Gen4 dimmable lighting and Gen5 solar panels using LiFePO4 batteries. We’ve also introduced custom signboard shapes for extra brand impact, designed to deliver the highest-quality signboards on the market. Our creative team delivers the industry’s largest range of brochure designs, custom textured stocks, and personalised stationery. Every product is built to elevate your brand and connect with your audience. At Printforce, we don’t just follow trends—we set them. Through ongoing investment, advanced technology, and a focus on quality, we deliver real advantage to every real estate office we serve. 9
Service What sets us apart? At Printforce we have a customer first mentality. Without resorting to clichés, it is at the core of what has made us successful and resonates with our clients. We feel that our success has been built through four key factors. 1. Local and personalised customer service Backed by our dedicated EBU, a team of specialised experts across departments, we offer hands on support dedicated to delivering excellence. We streamline the process to save you time, reduce stress, and deliver with speed. Our in-house production, cutting edge print technology, and owned delivery network, ensure your listings come to life with precision and impact. 2. Always looking at ways to push the envelope to deliver products faster For our clients’ convenience, we have extended our normal 3pm property marketing deadline to a 5pm deadline on Thursdays for Friday installation and delivery of next day products. Product turnaround framework: • Property Marketing: Next business day delivery if ordered before 5pm on Thursday and 3pm (Weekdays excluding Thursday) • Signboards: Next day standard installation if ordered before 5pm (Tuesday – Thursday) and 3pm (Monday and Friday) • Agent Marketing: 2 – 4 day turnaround 3. Consistency in delivering quality products Printforce is particular about every job produced, that is why, printing is done in-house and we run monthly calibration tests on all 21 of our presses to ensure colour consistency across each and every medium at all times. 4. Innovative solutions We have developed online systems enabling us to track and trace every delivery and signboard installation. Clients have access to our Job Tracker system which provides full transparency through each stage of the printing process. Our customer service team actively follow your jobs to ensure they arrive as promised. Through our unique sign installation technology and owned courier service ‘Zippy Express’, we provide expected install and delivery times for all orders and send updated notifications one hour prior to delivery. In addition, we provide photos of all signboard installations so you can see in real time when a board has been installed and the install location on the property. 10
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Support Support Structure – EBU Model: • Local BDM for in-person training, strategy, and support. • A local, studio-based designer and customer success specialist dedicated to managing property marketing orders and providing direct, informed service. • Customer success specialists dedicated to managing all office and agent marketing orders. • National Account Manager to overlook and service the brand as a whole We’ve structured our support into key service areas: • Property Marketing Studio – A team of client-specific graphic designers and customer service specialists managing all campaigns and property marketing needs. • Agent / Office Marketing – Customer service specialists managing all letterbox drop campaigns and agent marketing needs. • Office Support Team – Customer service specialists dedicated to office marketing, business cards, stationery, and general office print materials. • Radius Database Services – Supporting prospecting, lead generation, and brand visibility with targeted, high-impact solutions. By clearly segmenting our service, we ensure that every enquiry is handled by a product expert who understands the context, urgency, and desired outcome — resulting in faster, more accurate, and more effective solutions. We value long-term partnerships and actively seek feedback to continuously refine and enhance our offering. We’re excited to continue building on our shared success and welcome further discovery sessions to better understand what’s working or could be improved, and how we can do even more to enhance your service experience. 13
Zippy Express Since 2018, Printforce has been operating it’s own bespoke courier service ‘Zippy Express’, in Brisbane, Gold Coast, Sydney, Newcastle, ACT, Melbourne and Perth which ensures a direct door-to-door delivery service to your office. Printforce now guarantees deliveries for all ‘next day’ property marketing products. We ensure all clients within the Zippy metropolitan service area receive their property brochures before the first open for inspection. Furthermore, we track and trace all other overnight deliveries being dispatched for next day delivery to regional areas. 14
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Ordering & Management Through Media Wizard 5, Printforce offers an online portal that allows the McGrath offices to enter one website to order all their property, agent and office marketing products. The opportunity to consolidate the ordering of all products with Media Wizard 5 will result in increased efficiency within your offices by saving time, resources and money. Take control of your marketing • CRM integration allowing photos and property information to seamlessly auto populate your artwork templates. We currently have connections with over 20 CRM platforms including Agent Box, VaultRE Box and Dice. • Ultra-fast streamlined process • Automatic PDF proof at time of ordering • Instantly approve your proof • Generate campaign tiered packages such as Gold, Silver and Bronze • Keep control of your brand with only corporate templates available • Each property can be invoiced individually • For complete peace of mind, track each stage of your job online using Printforce’s online Job Tracker. From artwork approval to print and despatch, you will know exactly where your job is at. Printforce recognises that the McGrath Real Estate Network already has an established ordering platform and artwork provider and is happy to work with and receive orders from the existing systems. 17
Printforce Products Stationery Business Cards Letterheads Followers With Compliment Slips Envelopes Presentation Folders Presentation Boxes Receipt Books Perforated Paper DL Correspondence Cards Agent/Office Marketing Letterbox Droppers Fridge Magnets and Calendars Christmas Cards Personal Profiles Greeting Cards Personalised Note Pads Door Hangers Booklets and iMagazines Pull-up Banners Wine Boxes Gift Boxes Key Boxes Bidder Cards Property Marketing Signboards (Photo, Plug in and Solar illuminated) Property Brochures Property Cards – Just Listed and Just Sold Fold-A-Frame Laminated Pointer Boards Corflute Spike Pointer Boards Time Strips Flags Personalised Signboard Stickers Magazines Radius Residential Database Market Reports Auction Paddles 18
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Signboards Printforce signboards are recognised for their quality and considered by our clients as the best available in Australia. We have local signboard installers throughout Australia coupled with innovative installation technology. This complete service ensures peace of mind for every installation and removal. Printforce offer an extensive range of edge wrapped signboard solutions featuring Banner Boards, AluPoly Boards, Illuminated Solar and Plug In Nitelites, and Stockboards. A high resolution colour corrected printed image is applied to one of four signboard bases featuring sensational wrap around edges. If approved before 5pm on Tuesday to Thursday or 3pm Monday and Friday, or by the your signboard will be installed the next day, 5 days a week from Monday to Friday. The Printforce signboard placement app allows your team to quickly and seamlessly position signboards in the desired location. Using our integration with Google maps and our scaling and rotation features ensure peace of mind for all parties involved. Furthermore, our system sends a real time photo SMS notification to the listing agent as soon as the signboard has been installed and simultaneously sends an email to the staff member who placed the order. This ensures all parties are notified of the recently installed signboard. The same notifications take place at the time of the signboard removal. Signboard Insurance: For a small fee with each board you can purchase signboard insurance that covers the following: • One free replacement per property campaign • Coverage for vandalism and theft • Graffiti removal service Nitelite (Not available in all states) Committed to being the best through innovation. Introducing the 4th Generation Nitelite – The First Dimmable Illuminated Real Estate Signboard! • Illuminate with Precision: NiteLite is not just a sign; it’s your beacon of brilliance. With revolutionary dimmable LED technology, you have control over the brightness, so that your vendors property can shine brighter and more vividly than ever before, without upsetting the neighbours. • Stand Out, Anytime: NiteLite lets you adjust the illumination to suit your needs. Shine brilliantly during peak hours and create a subtle, inviting ambiance at night, all at your fingertips. • Energy-Efficiency Redefined: Enjoy full edge to edge smooth illumination without compromising on efficiency. NiteLite is energy-efficient, keeping your operational costs in check while providing captivating visuals. • Tailored Brilliance: Your brand is unique, and NiteLite lets you celebrate that uniqueness. Specific backlit profiles created by Printforce ensures a signboard that truly represents your brand. Upgrade to a Printforce NiteLite and be one of the first in your industry to harness the power of dimmable illumination. Let your business shine in a new light with the Gen4 Nitelite and Gen5 Solar Panel by Printforce – brighter, more efficient, and truly exceptional! Personalised Sold Stickers There is no better way to effectively proclaim your sale and build your profile than to use your very own personalised ‘SOLD’ sticker on every signboard. Printforce SOLD stickers are printed on either Standard Adhesive Vinyl (SAV) or our proprietary Bubble Free SAV making them easy to install and allowing a perfect finish every time. 21
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Property Cards, Packs & Brochures Printforce delivers a versatile range of property brochures designed to suit every listing, from straightforward property cards to premium four- and sixpage brochures. Take advantage of our value bundle discounts, combining Just Listed and Just Sold property cards with every brochure pack to maximise efficiency, consistency, and savings. We offer a variety of stock options including uncoated, linen, satin and recycled. Our brochures can be finished with scoring, folding, gloss and matt lamination, raised UV, spot UV and gold, silver or coloured foiling and beyond, all while adhering to corporate guidelines. It has been our aim to provide our clients with formats that stand out. By thinking outside the box, Printforce has introduced fresh sizes and shapes to the Real Estate industry granting our clients a distinct point of difference. Consistency and quality are integral to jobs we produce. We place a high importance on getting all of our jobs to look and feel the same. We understand that this too, is important for all of our clients. To achieve this, we run daily teleconference meetings between all states and departments, run calibration tests and compare jobs across the country to make sure all your jobs have the same high level of quality regardless of which state your office is in. Our machines are constantly pushing the envelope of what current technology allows to make your printed material present at its best. Samples of each job are checked by the account managers / designers each day to ensure the final product is to the standard expected by Printforce and their clients. In addition to ongoing quality controls, we regularly refine our processes to deliver your print jobs to you as quickly as possible. Our despatch team have a streamlined system to deliver your brochures printed, folded, packaged and ready to use regardless of your location. To ensure our delivery timeframes are met, we track all next day products from the time they leave until the time they are delivered. 23
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Property Magazines Magazines have stood the test of time in the market and could be a great branding exercise for you. They can demonstrate the true strength and breadth of your agent network. Magazines are a highly effective listing tool and are used by a lot of successful agents. Through the distribution of offices, agents, open homes, and local businesses, magazines allow agents to access new markets and relationships. As the demand for magazines has increased with our clients we have dedicated departments and client service resources for magazines specifically. Our magazine team coordinate the submission of materials and manage deadlines for you. Our in house facilities have the capacity to produce magazines digitally for short run magazines (such as OFI handouts) or offset for larger quantities. Our turnaround ranges from next day to five days depending on the complexities of the finishes, binding, quantities and distribution. We can distribute each issue of the magazine to selected outlets nominated by each participating office. These could include cafés, hairdressers and doctor’s surgeries etc. All of our magazines are supplied with an additional interactive digital iMagazine. Each property page comes with a web link which directs all traffic back to the individual property page on the your website. 25
Radius Residential Database Radius is an online product introduced by Printforce to make it easy for you to market your listings and your core suburbs to nearby residents by supplying a current and washed list of their names and telephone numbers. So, What’s New? Obtaining names and addresses online is not new. What is new, is the quality of our database and the information within. The data is washed every 21 days so you can be sure our list doesn’t contain residents on the Do Not Call Register. What Do I Get? An up to date database of names, phone numbers and addresses which also includes data such as: • Owner or Tenant Status • Income bracket • Age bracket 26
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NSW/ACT 02 8565 7888 nsw@printforce.com.au VIC/TAS 03 8373 1888 vic@printforce.com.au QLD/NT 07 5556 9777 qld@printforce.com.au WA 08 9223 2400 wa@printforce.com.au SA 1300 735 400 sa@printforce.com.au X National Strength, local knowledge
www.mcgrath.com.auRkJQdWJsaXNoZXIy MTI3ODI1